SEARCHRPM BLOG

Explore search news, updates and insights from our expert contributors.

February 01, 2021
There are many metrics that matter in SEO. So many there are people whose job role solely consists of gathering, analyzing and reporting on SEO data.  But the metrics don’t have equal importance. Some matter much more than others. If you landed on this page you’re probably wondering if click through rate (CTR) is one of the important metrics. Keep reading to find out.

January 11, 2021
The year 2020 started off pretty normal but quickly took a turn into uncharted territory. If the pandemic has taught us one thing it’s that SEO is more important than ever.  Just when we thought Internet use couldn’t increase, people around the country were given lockdown restrictions that kept them indoors and millions of people started working from home. More web surfing means search rankings play an even bigger role in a business’ success. 

September 17, 2020
You know that content creation is a must for SEO, and blog posts are a relatively easy way to generate fresh new content on a regular basis. As simple as it sounds, once you decide to use blogging as an SEO strategy you may find that isn’t so straightforward. Like other SEO tactics, there are best practices that need to be followed to gain every bit of search advantage possible.  The quick Q&A below answers some of the most common questions our client’s have when blogging is identified as a promising SEO strategy.

September 16, 2020
When the world wide web was opened up to the public in 1993 it forever changed business. Companies large and small quickly came to realize an Internet presence is vital for success. But the web now is much different from what it was 27 years ago. Today, having a website and following the rules of the web is the bare minimum.

September 16, 2020
This is probably the most common question that SEO consultants hear. So many businesses have been burned in the past by someone who really wasn’t an SEO expert or they poured hours into doing SEO on their own only to see no results. We totally understand. Many of our clients have had the same experience in the past, and that’s why they come to us. 

September 18, 2019
Search engine optimization (SEO) has continuously evolved and expanded over the years. SEO now goes well beyond using the right keywords (although that’s still an integral part of the process). Today, SEO services companies offer a selection of mix and match packages that are tailored to a website’s exact needs.

September 18, 2019
Search engine optimization (SEO) has continuously evolved and expanded over the years. SEO now goes well beyond using the right keywords (although that’s still an integral part of the process). Today, SEO services companies offer a selection of mix and match packages that are tailored to a website’s exact needs.

August 19, 2019
The SEO benefits all depend on what type of services you're receiving and who's does the optimizing. Many people don’t know how SEO services work and think they’re a bit of a mystery or complete BS. We’re here to tell you they are neither. SEO services are data-driven, proven techniques that can help improve search engine ranking when they’re implemented correctly by someone who knows what they’re doing.

August 16, 2019
What Brokerages and Agents Need to Know About Real Estate SEO Over 90% of real estate brokerages have a website. Chances are good that statistic holds true in your market. Because it’s such a competitive industry, you have to know how to do SEO for a real estate website to get to the top of search results pages. Without it your website will get lost in the crowd and leads will go to your competition.

June 18, 2019
If you’re starting a small business in Austin, TX you may need local SEO services. When most entrepreneurs launch a small business they are so focused on all of the tasks directly related to opening the doors that it’s easy to overlook search engine optimization. Little do they know, the build stage is the perfect time to start optimizing that shiny new business website. Here’s why you need local SEO services that are targeted at Austin Texas. Local SEO Services Bring Users to Your Location